Ways to make money from paid advertising.

It has become an easy, convenient and useful way to put money and get money in return on social media and all internet tools, and it has become an integral part of the digital world.

What is advertising?

The main purpose of advertising has been accepted by many as the information, message and motivational format. If we look at it from another side, the main purpose of advertising is not what information to convey, but to whom the information will be conveyed. 

Social Media Ads Social media platforms have become an integral part of our day. On platforms used by billions of people on a daily basis, users carry out their personal agenda, posts they like and a number of shares through those channels. Imagine that you are at home after a long day and it has been a long time since you need to buy a vacuum cleaner, washing machine, meat grinder, etc.for your home, but you could not find time to do it.The advertisements posted on social media platforms feature products that are purely targeted to the needs of users.

But how do social media platforms know what you need? The products you like, share, search for and even send to your friends through messages on Google or that platform are used as data, and the products that meet your needs appear in the advertising volume. In this way, the products you have been looking for for a long time, but could not find the time to buy, become the center of your attention under discounted conditions or within the framework of a special campaign.Google ads The extensive information about the services, products, campaigns, etc. that we want to search for is widely available in the Google search engine.But through which channels do the products that companies advertise on the Google system reach us?

As we mentioned earlier, when you search for products, campaigns, etc. that suit your needs on social media platforms, the system automatically presents several options to you. The same method is also valid for Google ads. When you enter the website of the products you are looking for and get information about that product within a certain time frame, when you visit other sites (if that site supports it), the products you searched for before appear with different campaigns, discount conditions or just as a reminder. 

Benefits of Google Ads

- Faster and more reliable

- Using the testing period, the Google platform itself informs you which of your paid ads is more effective.

- You can plan and place the visual you want to put in the ad in advance. That is, you can place an ad today and easily set it to start on the 3rd of next week.

-You can choose the target audience and gain a wide customer base by retargeting the target audience.

- You pay for the ad only after viewers and users click on it.

In the local market, Google ads, in addition to being effective, lag behind some platforms in terms of a number of functions. For example, Google does not support the Azerbaijani language. The platforms that support the Azerbaijani language and are as effective as Google ads:

- Adviad

- Eskim- RTB House

Stay tuned to our blogs to learn more about the platforms listed!